Horse Industry

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Some watch the Super Bowl for football; some for the commercials. The big game is famous for its creative, cinematic ads, the kind that might make you laugh — or cry. Super Bowl ads “tap into our deepest psychology when it comes to entertainment,” says Psychology Today. Naturally, advertisers hope their commercials will also tap into consumers’ bank accounts, given that the broadcast has a massive reach — in 2024 over 123 million people tuned in.

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Lesson horses are the heart of equestrian education in Canada. They teach beginners how to ride, help build confidence, and often serve as the first connection between people and horses. For many riders, these horses are the gateway to a lifelong passion — and for researcher Caleigh Copelin, they were the reason she entered the field of equine welfare.

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Horse boarding arrangements may cause tension for both equine owners and barn operators. Owners want peace of mind that their horses are properly cared for, while barn owners need to assure board is paid and facilities are treated with respect. To help keep things running smoothly, it’s wise to keep the following in mind.

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After three years without horses, the equestrian community in Yellowknife is preparing to bring horses back to the northern city.

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In an industry as diverse and mobile as Canada’s equine sector, accurate identification and traceability are more important than ever. The Canadian Horse Identification Program (CHIP) was created to meet that need, offering a voluntary, national equine identification and traceability system designed specifically for Canada’s horses — and the people who care for them.

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The Equine Foundation of Canada (EFC), a small but influential charity dedicated to improving the welfare of horses nationwide, officially filed for dissolution effective December 31, 2025, bringing to a close more than four decades of volunteer-driven impact.

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Parenting is a difficult job. Parenting while working is even tougher. But parenting while working as an equine professional has unique challenges. “Horses are as demanding as kids,” says Carmie Flaherty, an upper-level dressage rider and high-performance coach based in Langley, British Columbia. “So, it’s a lot to juggle. You’re at the beck and call of both, all the time.”

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Take an inside look into the latest the scientific studies at the University of Saskatchewan's veterinary college, with the Western College of Veterinary Medicine's semi-annual newsletter: Horse Health Lines.

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In the past, horse business transactions often relied on handshake agreements. Today, written contracts are increasingly common for buying and selling horses, as well as for services like training, leasing, breeding, and boarding. Contracts provide clarity and legal protection for all parties involved. As contracts become more prevalent in the horse industry, it’s important for horse owners and horse business owners to understand the basics of contract law. This guide will explain the key elements of a contract, offer tips for drafting horse-related contracts, and cover the common breeding contract.

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